Burger King Teaches You How to Do Cause Marketing Wrong
5 Marketing Strategies That Will Make Your Customers Love You - Business 2 Community
Nike Does It: Embracing Controversy And Deepening Customer Relationships
Generic statements are a distraction' and 'talk is cheap' – PR leaders on brands supporting Black protestors | PR Week
Marketing in the era of COVID-19 | SpringerLink
Nike's “Joga Bonito” Marketing Campaign - Andhra University
Virals of the year: Nike ramps up cause marketing with 'Dream Crazier' - Netimperative
PDF) Strategic Marketing Plan of Nike
New Nike Ad "Dream Crazy" - Cause-based marketing missing the mark
Cause related marketing
Just Do It: What We Can Learn from Nike's $39B Marketing Strategy
Consumers split over impact of Nike's Colin Kaepernick campaign
Best Cause Marketing Campaigns of 2020
Brand purpose' delivering ad impact but Nike dissent demonstrates its dangers | MyCustomer
NIKE, Inc. Reports Fiscal 2018 Fourth Quarter and Full Year Results - Nike News
Nike leads consumer brands for diversity in advertising - Insider Intelligence Trends, Forecasts & Statistics
Nike removes balaclava accused of 'targeting gun culture' - BBC News
Nike's diversity advert causing a backlash in Japan - BBC News
The 5 ingredients of a Nike marketing campaign | Attest
Taking Risks Can Benefit Your Brand - Nike's Kaepernick Campaign Is A Perfect Example
How Nike is striking the right tone with its response to Covid-19 | Econsultancy
How Nike changed the consumer brand marketing universe
Does Nike's campaign mark the beginning of a new era for sports marketing?
LIVESTRONG Cause Marketing
Nike, please... Just don't do it
